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Key Takeaways

  • AI Insights analyzes your visibility data and gives you specific, actionable recommendations, not generic advice.
  • Recommendations cover content gaps, authority building, positioning clarity, and competitor-based opportunities.
  • Each suggestion is tailored to the specific LLMs where you're underperforming, so you know exactly what to fix and why.
  • Available on Pro (EUR 89/month) and Agency (EUR 179/month) plans, where enough tracking data exists for meaningful pattern analysis.

Your dashboard tells you that you're visible on 40% of your tracked prompts. You appear on ChatGPT and Claude most of the time, but you're almost invisible on Perplexity and Gemini. You know there's a gap. What you don't know is how to close it.

This is where most AI visibility tracking stops. Here's the data. Good luck figuring out what to do with it.

Mentionable's AI Insights picks up where raw data leaves off. It analyzes your visibility patterns, your competitor landscape, and your content gaps, then gives you specific recommendations you can act on. Not generic advice. Tailored suggestions based on what your data actually shows.

The gap between data and action

Tracking AI visibility is useful. But for most people, especially solopreneurs and small teams, knowing the "what" without knowing the "how" creates frustration.

You can see that Perplexity doesn't recommend you. But why? Is it a content issue? An authority problem? A structural gap in how your site presents information? The dashboard shows the symptom. It doesn't diagnose the cause.

You could spend hours researching how each LLM selects recommendations, studying what your competitors do differently, reading guides on GEO optimization. Or you can let AI Insights do that analysis for you and surface what matters most.

What AI Insights actually tells you

When you open AI Insights in your Mentionable dashboard, you see recommendations organized by priority and type. Here's what that looks like in practice.

Content recommendations

AI Insights looks at the prompts where you're invisible and identifies what kind of content might close the gap.

For example, if you're a marketing consultant who's invisible on "best marketing consultant for e-commerce," the recommendation might be: "Publish a detailed case study showing e-commerce marketing results. Include specific metrics (revenue growth, ROAS, conversion rates). Perplexity and Gemini favor content with concrete data points over general service descriptions."

This isn't a vague "create more content" suggestion. It tells you what topic to cover, what format to use, and why that approach is likely to work for the specific LLMs where you're missing.

Authority building suggestions

Some visibility gaps aren't about your website content. They're about how the broader internet talks about you.

AI Insights might recommend: "Your competitors who appear on ChatGPT for 'best UX design agency' are featured in at least 2-3 industry roundups and listicles. Consider pitching yourself for inclusion in relevant 'best of' articles in your niche."

Or: "Your LinkedIn profile and personal site are disconnected. LLMs build entity understanding from consistent information across multiple sources. Align your positioning across platforms."

These suggestions address the off-site factors that influence how AI models perceive your authority and relevance.

Positioning clarity fixes

Sometimes the issue isn't content volume or authority. It's clarity. LLMs struggle to recommend you when your positioning is ambiguous.

AI Insights might flag: "Your homepage describes your service as 'digital marketing solutions.' Competitors who appear on high-intent prompts use more specific language: 'SEO for SaaS companies' or 'paid ads management for e-commerce.' Consider narrowing your positioning on key pages so LLMs can match you to specific queries."

This kind of feedback is hard to get from raw tracking data alone. It requires understanding not just where you're invisible, but why an LLM might skip over your site when formulating its response.

Competitor gap analysis

AI Insights also uses your competitor tracking data to identify strategic opportunities.

"Your main competitor appears on 3 prompts where you don't. They have detailed comparison pages for each of their service offerings, which is a content type you're missing. Creating similar comparison content for your niche could help you compete for those prompts."

Or: "A competitor lost visibility on Perplexity for 'best invoicing tool for freelancers' this week. Their most recent content on that topic is 8 months old. Publishing a fresh, comprehensive guide on freelancer invoicing could capture that gap."

The recommendations connect what your competitors are doing (or failing to do) with specific actions you can take.

How it works under the hood

AI Insights runs an analysis on your collected tracking data. It looks at your visibility patterns across all 5 LLMs, your competitor mentions, the prompts where you perform well versus poorly, and the trends over time.

Then it cross-references that data with what's known about how each LLM surfaces recommendations. ChatGPT tends to weight topical authority and entity recognition. Perplexity favors recent, well-sourced content. Claude rewards depth and specificity. Gemini leans on Google's knowledge graph. Grok factors in social signals.

The output is a prioritized list of recommendations, ranked by likely impact on your visibility. The highest-priority items address gaps that affect the most prompts across the most LLMs.

Who gets AI Insights

AI Insights is available on Pro (starting at EUR 89/month) and Agency (starting at EUR 179/month) plans. It's not included in the Starter plan.

The reason for this is straightforward. AI Insights works best when it has enough data to analyze. On the Starter plan with 15 prompts and one project, the dataset is useful for tracking but limited for pattern analysis. On Pro with 50 prompts across 3 projects, and Agency with 100 prompts across unlimited projects, there's enough data for AI Insights to surface meaningful, non-obvious recommendations.

If you're on Starter and want to see how AI Insights works, upgrading to Pro unlocks it immediately. Your existing tracking data carries over, so Insights can start analyzing your patterns from day one.

What it replaces

Before AI Insights, improving your AI visibility meant one of two things.

Option one: hire an SEO or GEO consultant who understands how LLMs surface content. They'd analyze your site, your competitors, and your visibility data, then give you recommendations. That works, but it costs money and takes time to get started.

Option two: figure it out yourself. Read everything you can about GEO, test changes on your site, wait a few weeks to see if anything moves. This is the path most solopreneurs take, and it's slow and uncertain.

AI Insights gives you consultant-level analysis at a fraction of the cost, updated continuously as your tracking data grows. It's not a replacement for deep strategic work, but it handles the 80% of recommendations that are straightforward and actionable.

Part of the bigger picture

AI Insights connects to everything else in Mentionable. Your automatically generated prompts feed the tracking. Your tracking data feeds the insights. Your competitor data adds context. Your email alerts tell you when to check back.

It's one workflow: enter your URL, track your visibility, see how competitors perform, get recommendations to improve, track whether the improvements work. Each feature builds on the others.

Try it yourself

Start your 7-day free trial to see Mentionable in action. Track your visibility across all 5 LLMs, see your competitive landscape, and upgrade to Pro or Agency when you're ready for AI-powered recommendations tailored to your specific situation. No credit card required.

Frequently Asked Questions

What kind of recommendations does AI Insights provide?
AI Insights provides four types of recommendations: content recommendations (what to publish and in what format), authority building suggestions (off-site factors like directory listings and roundup articles), positioning clarity fixes (how to sharpen your site's messaging so LLMs can match you to specific queries), and competitor gap analysis (opportunities based on what competitors are doing or failing to do).
How are AI Insights different from just looking at tracking data?
Tracking data shows you the 'what,' like which prompts you're invisible on and which LLMs don't recommend you. AI Insights diagnoses the 'why' and tells you the 'how.' It cross-references your visibility patterns, competitor data, and what each LLM values to surface prioritized, specific actions you can take.
Which Mentionable plans include AI Insights?
AI Insights is available on Pro (starting at EUR 89/month) and Agency (starting at EUR 179/month) plans. It's not included in the Starter plan because Insights works best with more data. Pro offers 50 prompts across 3 projects, and Agency offers 100 prompts across unlimited projects, giving enough data for meaningful pattern analysis.
Can AI Insights help me compete with larger brands?
Yes. AI Insights identifies platform-specific opportunities where expertise and specificity win over brand size. For example, it might reveal that Claude rewards your depth of knowledge on a topic even though larger agencies dominate ChatGPT through brand recognition, and recommend actions to strengthen your position where you already have an advantage.
How specific are the recommendations?
Very specific. Instead of 'create more content,' AI Insights might recommend: 'Publish a detailed case study showing e-commerce marketing results with specific metrics like revenue growth and ROAS. Perplexity and Gemini favor content with concrete data points over general service descriptions.' Each recommendation targets a specific gap on specific LLMs.
Does AI Insights replace hiring a GEO consultant?
AI Insights handles the 80% of recommendations that are straightforward and actionable, at a fraction of consultant costs. It gives you consultant-level analysis that updates continuously as your tracking data grows. For deep strategic work, a consultant may still add value, but most solopreneurs and small teams get what they need from Insights.
How does AI Insights use my competitor data?
AI Insights uses competitor tracking data to identify strategic opportunities. For example, it might flag that a competitor lost visibility on Perplexity because their content is 8 months old, suggesting you publish a fresh guide to capture that gap. Or it might note that competitors appearing on certain prompts all have comparison pages, a content type you're missing.

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