Scrunch AI and Geneo both track your brand's visibility in AI-generated responses, but they take very different approaches to pricing and delivery. Scrunch AI is an enterprise platform with SOC 2 compliance and $15M in funding. Geneo is a flexible, credit-based tool built for agencies with variable needs.
Fixed enterprise contracts vs. pay-as-you-go flexibility. Here's how they compare.
How pricing works
Scrunch AI starts at $300/month for 350 prompts on the Business plan (single account). Agency is $300/month for 250 prompts across multiple companies. Growth is $500/month for 700 prompts. Enterprise is custom pricing. Annual plans get 2 months free. Additional users cost $25/month each.
Geneo uses a credit-based model with no monthly subscription. You get 50 free trial credits to start, then buy credits as needed with volume discounts. Specific credit pricing requires contacting Geneo directly or joining their early access co-creator program.
The pricing models are fundamentally different. Scrunch locks you into monthly commitments with clear allocations. Geneo lets you buy when you need to, but the actual cost per credit isn't publicly transparent.
Where Scrunch AI stands out
Scrunch covers 7+ AI engines including ChatGPT, Gemini, Perplexity, Claude, Copilot, Google AI Overviews, and Grok. That's broader than Geneo's 4 platforms (ChatGPT, Perplexity, Google AI Overviews, Gemini).
The GA4 integration is a meaningful advantage. Scrunch can show you actual AI referral traffic to your site, not just visibility scores. If you want to connect AI mentions to real visits, this helps quantify the impact.
The Agent Experience Platform (AXP) is unique. It lets you build AI-optimized versions of your website specifically designed for LLM crawlers. No other tool in the space offers this.
Security credentials are enterprise-grade: SOC 2 Type II compliance, SSO integration, and the kind of documentation that procurement teams need to sign off on.
Dashboard segmentation by persona, topic, intent, and funnel stage gives you granular analysis across different audience segments.
Where Geneo stands out
The credit-based pricing model genuinely removes commitment pressure. For agencies with variable client loads, buying credits when you need them (rather than paying a fixed monthly fee) can save money during slow months.
Real-time tracking is faster than Scrunch's three-day data refresh cycle. If catching visibility shifts quickly matters, Geneo has the edge on update frequency.
Sentiment tracking is included, showing you not just if you appear in AI responses but how you're being described. That perception data adds context to raw visibility numbers.
White-label features make Geneo attractive for agencies who want to present AI visibility data under their own brand to clients.
The co-creator program for early adopters offers lower pricing and influence over the product roadmap. If you want to shape the tool to your needs, that access is valuable.
Which one fits you?
Scrunch AI makes sense if you need SOC 2 compliance and enterprise security documentation, GA4 integration for connecting AI visibility to real traffic is important, you want the broadest LLM coverage (7+ platforms), the AXP platform for AI-optimized site versions interests you, and you have budget for $300+/month.
Geneo makes sense if you prefer paying for actual usage rather than fixed monthly fees, real-time tracking (faster than Scrunch's 3-day refresh) matters, you run an agency with variable client loads, you want white-label reporting capabilities, and you'd rather test with 50 free credits before committing.
The bottom line
Scrunch AI is the enterprise choice with broader LLM coverage, GA4 integration, and compliance credentials. Geneo is the flexible option for agencies who want credit-based pricing and real-time updates without enterprise commitments.
If compliance, coverage, and traffic attribution drive your decision, Scrunch delivers. If flexibility, speed, and pay-as-you-go pricing matter more, Geneo is worth exploring.
Not enterprise? Mentionable offers a 7-day free trial for AI visibility tracking starting at €29/month.
