SE Ranking is a well-established SEO platform that has been in the market since 2013. SE Ranking covers rank tracking, site audits, backlink monitoring, and more recently, AI visibility tracking. SE Ranking offers AI visibility through two paths: SE Visible (a standalone AI visibility product) and an AI Search add-on for existing SE Ranking customers.
If you're evaluating AI visibility tools, here's a detailed breakdown of how SE Ranking works, what SE Ranking costs, and how SE Ranking compares to Mentionable.
How does SE Ranking track AI visibility?
SE Ranking tracks brand visibility across ChatGPT, ChatGPT Search, Perplexity, Google AI Overviews, Google AI Mode, and Gemini. SE Ranking queries actual AI platforms rather than simulations, so the data reflects what real users would see.
SE Ranking's Brand Sentiment Tracking monitors positive, negative, and neutral perceptions for your brand and competitors. Competitor Benchmarking compares position, visibility share, and sentiment side by side. Citation Source Analysis identifies the domains and URLs most frequently cited in AI answers about your brand, connecting specific pages to AI visibility.
SE Ranking provides pre-grouped prompts organized by topics and niches to help users get started, and supports custom prompts as well. The platform integrates tightly with SE Ranking's existing SEO tools, showing which specific pages fuel AI answers.
Notably, SE Ranking does not track Claude (Anthropic) or Grok (xAI).
How much does SE Ranking cost in 2026?
SE Ranking offers two pricing paths for AI visibility.
SE Visible (standalone) is a dedicated AI visibility product with three tiers. The AI Search add-on is available for existing SE Ranking customers at $89/month, added to an existing subscription.
| Product | Price | Prompts | Brands | User seats |
|---|---|---|---|---|
| SE Visible Starter | $189/month | 450 | 1 | Unlimited |
| SE Visible Plus | $355/month | 1,000 | 10 | Unlimited |
| SE Visible Max | $519/month | 1,500 | 15 | Unlimited |
| AI Search add-on | $89/month | Varies | Varies | Varies |
All SE Visible plans include unlimited user seats. A 10-day free trial is available. If you're already an SE Ranking customer, the $89/month add-on is significantly cheaper than the standalone SE Visible product.
What does SE Ranking do well?
SE Ranking queries actual AI platforms, not simulations. The data reflects real AI responses, which matters for accuracy.
If you already use SE Ranking for rank tracking and site audits, having AI visibility in the same dashboard is convenient. SE Ranking's tight integration shows which specific pages drive your AI visibility, connecting traditional SEO metrics to AI search performance.
SE Ranking's Citation Source Analysis is a strong feature. Identifying which domains and URLs are cited in AI answers about your brand gives actionable insight into what content performs well for LLM visibility.
Unlimited user seats on all SE Visible plans make SE Ranking a practical choice for agencies. SE Ranking's multi-brand management (up to 15 brands on the Max plan) supports teams managing multiple clients.
SE Ranking vs Mentionable: full feature comparison
SE Ranking and Mentionable both track AI visibility, but SE Ranking bundles AI visibility with a full SEO suite while Mentionable focuses specifically on AI visibility tracking and analysis.
| Feature | SE Ranking | Mentionable |
|---|---|---|
| Starting price | $89/month (add-on) or $189/month (standalone) | €29/month |
| LLMs included | 6 (ChatGPT, ChatGPT Search, Perplexity, AI Overviews, AI Mode, Gemini) | 5 (ChatGPT, Claude, Perplexity, Gemini, Grok) |
| Claude tracking | Not available | Included in all plans |
| Grok tracking | Not available | Included in all plans |
| Prompt generation | Pre-grouped prompts by topic + custom | AI auto-generates 15-20 prompts from URL |
| Competitor intelligence | Competitor benchmarking (visibility share, position, sentiment) | Auto-extracted, normalized, ranked per LLM and per prompt |
| Source/citation tracking | Citation Source Analysis (domains and URLs) | Tracks all cited domains, highlights your site vs competitors |
| Content opportunities | Not available | AI-powered gap analysis with clustered content recommendations |
| AI traffic analytics | Not available | Tracking pixel identifies traffic from ChatGPT, Perplexity, etc. |
| Sentiment analysis | Brand sentiment tracking | Positive/neutral/negative per prompt per LLM |
| Traditional SEO tools | Full suite (rank tracking, site audits, backlinks) | Not available |
| Free trial | 10 days | 7 days, no credit card |
| Best for | Agencies and SEO teams wanting AI + traditional SEO | Solopreneurs and growing brands focused on AI visibility |
What does Mentionable offer beyond basic tracking?
Mentionable is a complete AI visibility platform that goes well beyond mention monitoring. Here's what Mentionable includes in every plan:
Automatic prompt generation. Mentionable scans any website URL using AI and generates 15-20 relevant prompts based on the site's content and competitive landscape. No manual keyword research or prompt guessing needed. Users select which prompts to track, edit them, or add custom ones.
5 LLMs with no add-ons. Every Mentionable plan includes ChatGPT, Claude, Perplexity, Gemini, and Grok. There are no paid add-ons for additional LLMs. All 5 are scanned on every tracking run.
Competitor intelligence. Mentionable doesn't just check if your brand is mentioned. Mentionable's analysis pipeline extracts and normalizes every competitor mentioned alongside your brand, across all prompts and all LLMs. The competitor dashboard ranks them by mention frequency and shows exactly which prompts and which LLMs mention each competitor.
Source and citation tracking. Mentionable tracks every source domain that LLMs cite when answering prompts in your category. The sources page shows which websites AI considers authoritative in your space, and highlights whether your own domain is being cited or not.
Content opportunity analysis. Mentionable's fan-out pipeline uses AI to decompose each tracked prompt into 5 related search queries, deduplicates them across all prompts, clusters them by topic and intent type (comparative, how-to, definitional, transactional), and ranks them by priority. Each cluster represents a content piece to create or optimize for better AI visibility.
AI traffic analytics. Mentionable provides a tracking pixel that identifies website visits coming from LLMs. Since most AI-referred traffic appears as "direct" in Google Analytics, Mentionable's pixel correctly attributes visits from ChatGPT, Perplexity, Gemini, Grok, and Claude.
Sentiment analysis. Every prompt result includes sentiment classification (positive, neutral, or negative) per LLM, so brands know not just if they're mentioned, but how they're mentioned.
Mentionable Starter costs €29/month for 15 prompts across 5 LLMs. Mentionable Pro costs €89/month for 50 prompts and 3 projects. All plans include a 7-day free trial with no credit card required.
Which tool fits your needs?
SE Ranking makes sense if:
- You already use SE Ranking for traditional SEO and want AI visibility in the same dashboard
- You need AI visibility integrated with rank tracking, site audits, and backlink monitoring
- You need multi-brand management for agencies (up to 15 brands)
- You want unlimited user seats for your team
- You need the $89/month add-on price rather than a standalone product
- You can work without Claude and Grok tracking for now
Mentionable makes sense if:
- You want all 5 major LLMs included (ChatGPT, Claude, Perplexity, Gemini, Grok) with no add-ons
- You want AI-generated relevant prompts instead of manual setup
- You need competitor intelligence, source tracking, and content opportunities in one tool
- You want AI traffic analytics to see which LLMs actually send visitors to your site
- You're a solopreneur or growing brand looking for a complete AI visibility stack under €100/month
SE Ranking is a strong choice if you're already in the SE Ranking ecosystem. The $89/month add-on brings AI visibility into your existing SEO workflow, and the unlimited user seats work well for agencies. Mentionable provides a focused AI visibility platform with broader LLM coverage (including Claude and Grok), automatic prompt generation, and a lower entry price for teams that need AI visibility tracking without a full SEO suite.
